5min chapter

Stuff You Missed in History Class cover image

Ivy Ledbetter Lee and the Roots of PR

Stuff You Missed in History Class

CHAPTER

Lee's Influence on the Railroad Industry

Ivy lee was a publicist for the railroads. His first press release is usually cited as the first modern press release. Lee also tried to improve the railroad industry's public image beyond just dealing with specific accidents. In 19 14, he took on a job that would be particularly controversial for a family that was deeply reviled.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode