How to Build a SaaS Business That the World Starts Talking About

According to recent estimates, between 15 and 20 percent of the world's population is neurodivergent. Although our understanding of the brain has taken some massive leaps forward, a large proportion of neurodivergent people do not have a formal diagnosis.

The advantages for employers with neuroinclusive cultures are significant. Not only do they open important pools of talent, but they are also recognising that everyone's brain is different. This can enable a substantial increase in collaboration, innovation and productivity.

My guest this week is Ed Thompson, Founder and CEO of Uptimize and author of the new book "A Hidden Force: Unlocking the Potential of Neurodiversity at Work". Ed has a vast amount of knowledge and experience to share on how to increase neuroinclusion.

In the interview, we discuss:

• Different brains

• Belonging, collaboration, and innovation

• Common misconceptions

• The dangers of ignoring neurodiversity

• Boulders in the road; building an inclusive recruiting process

• Culture change

• Challenging the norm

• The future for neuroinclusion

Listen to this podcast on Apple Podcasts.