#154 - Hall of Fame: Joe Caprio
30 Minutes to President's Club | No-Nonsense Sales
00:00
The Challenges of Champion Enablement
The biggest, the biggest problem here with champion enablement is if you don't do it well to your point, they're going to go in and pitch personal value. You want to make sure you stop at that point and say, wait a minute, how does this connect to a business project? And once you have that dynamic established, that's when you can start to take control of the conversation.
Play episode from 13:36
Transcript
