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Rapid Response: Finding windows of opportunity, w/Delta CEO Ed Bastian
Masters of Scale
What Are the Repercussions of the Pandemic?
In the pandemic, you had to personally be more front and center for the brand internally and externally. I think Delta has been seen as transcending a bit of the airline space to a company. We're down to about 5% of our revenue base in a very short order. And not many companies were impacted as deeply as the airlines were.
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