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What Will Shoppers Be BUYING in 2023? Sarah Levinger
Adspend with Ash Melwani and Rabah Rahil
Introduction
The most important part of the ad and creative itself is actually the image first, and then the messaging second. For us, it was more of a retention play than anything else. Our Black Friday is probably going to be around the corner of January 1st where everyone's more into the health and wellness instead of eating at Thanksgiving and over the holidays.
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