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Book Review: Never Split the Difference | 075

The Barakah Effect

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How to Say No to Negotiations

"You set the price, like super low, like 60% of your target. And then after you do that, you keep on adjusting any close to your target amount," he says. "So it paints the picture to the other side that, oh, he must have a basis for this." 'It gives you credibility and weight,' she adds. "'My shallahites' works well', I remember him saying.'"

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