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#550: Beyond Content: How AI is Changing Law Firm Marketing, with Gyi Tsakalakis and Conrad Saam

Legal Talk Network - Law News and Legal Topics

CHAPTER

Creating Authentic Law Firm Websites

This chapter emphasizes the importance of usability, authenticity, and emotional engagement in law firm websites tailored to client needs. It discusses the necessity for mobile responsiveness, clear communication, and innovative designs that resonate with diverse audiences. By exploring examples from outside the legal field, the speakers advocate for modernizing law firm marketing strategies to build trust and reduce client anxiety.

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