It takes a while for these things. If you just nat as an idea, you can't just come up with your idea and say, i've sold lved this problem. You've only solved the one people wo use it. And if you're going for a network effect product, like what three words, it takes that time. For us, at this stage, whatthrwe word, has become something of a household name across the u k.
The Sunday Times’ tech correspondent Danny Fortson brings on two guests this week. First up is Steven Levy, editor-at-large at Wired and author Facebook: The Inside Story, to talk about Sheryl Sandberg’s original “deal” with Mark Zuckerberg (5:00), what Facebook was in the early days (7:10), the failure of the Zuck-Sheryl partnership (9:30), consolidation of Zuckerberg’s power (19:00), the Washington DC operation (21:00), what Sandberg does next (26:30), and what Meta does next (31:20). Then Chris Sheldrick, co-founder and CEO of What3words, comes on to talk about dividing the world into 57 trillion squares (36:30), the origin of the idea (38:40), getting the world to sign up (42:00), partnering with Jaguar Land Rover (44:10), breaking into America and other markets (46:50), the battle for mapping dominance (50:15), the business model (54:20), translating the system into different languages (55:50), and getting its first contract - in Mongolia (57:40)
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