
TED is 40 — here's how it all started | Chris Anderson and Richard Saul Wurman
TED Talks Daily
The Journey from Local to Global in Conference Culture
This chapter traces the authors' transition from a small practice to influential figures in the design conference world, emphasizing a significant speech that led to their board membership at the International Design Conference in Aspen. It concludes with their daring choice to organize a conference amidst ethical challenges and warnings, illustrating the complexities of ambition in the quest for success.
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