
#35 - [SOLO] 38 Harsh Truths I Wish I Knew Before Starting My Business 5 Years Ago
Creator Alchemy
Live Offline, Share Online
Corey recommends living a full offline life and documenting it rather than endlessly creating for social media.
The title says it all.
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TIMESTAMPS:
00:00 Intro
01:24 Stop Waiting for Permission
04:08 You’ll Never Find Time
05:52 The Path of Least Resistance is Often the Most Crowded
07:42 You Can Sell Without Being Salesy
11:25 If You’re Not Making Money, You Don’t Have a Business
13:23 A Hobby Work Ethic Won’t Drive Business Results
16:43 Hustle Culture is Just Virtue Signaling for Entrepreneurs
20:09 There’s Prestige in Solving Hard Problems, Not in Making Problems Hard to Solve
21:43 Ideas Don’t Matter
23:27 Listen to People Who Open Their Wallets, Not Their Mouths
27:02 Branding is a Waste of Time
29:20 People Don’t Follow You for Your Content
33:05 Don’t Try to Be a One-Person Media Empire
35:48 Be Less Impressed, More Involved
38:20 No One Wants You to Pick Their Brain
41:26 Who You Can Text Matters More Than Your Follower Count
42:58 Don’t Romanticize Being a Lone Wolf. Lone Wolves Die in the Wild
45:01 Focus on Building a Portfolio of Assets
47:07 Don’t Live on Rented Land
52:31 If You’re Stuck at a Fork in the Road, It Means Both Paths Are Viable
55:20 Metrics Matter Until They Mislead You
57:13 Audience Capture Can Cause You to Lose Yourself
01:01:43 Forget About Work-Life Balance. It’s a Lie
01:04:55 If You Don’t Respect Your Value, No One Else Will
01:07:38 Confidence is Overrated
01:10:08 No One Knows What They’re Doing
01:12:32 It Feels Hard Because It Is Hard
01:15:56 No One Gives a Shit About You
01:17:58 Stories Move People, Not Statistics
01:20:44 Know When to Widen Your Vision and When to Put On Blinders
01:25:58 Don’t Live Online. Live Offline and Share Online
01:28:23 Pick What You Want to Be Great At, Then Accept Being Mediocre At Everything Else
01:30:33 Forget Trends. Focus on Timeless
01:33:40 Find the Torture You're Comfortable With
01:36:49 It’s Going to Feel Like Drinking from a Fire Hydrant for a Long Time
01:39:16 Focus on Resonance Over Reach
01:42:03 Embrace Your Dark Horse Era
01:44:59 Most Productivity Issues Aren’t Due to a Lack of Discipline, But an Abundance of Fear
01:47:17 Final Thoughts
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Disclaimers: The content provided is for educational, informational, and entertainment purposes only. Nothing here constitutes personal or professional consultation, treatment, diagnosis, or creates a professional-client relationship.


