3min chapter

It's All Journalism cover image

Better News: Revisiting the best stories of 2022

It's All Journalism

CHAPTER

How New Esther Ostado Built a Spanish-Speaking Audience in South Carolina

Fernando Soto is the CEO and publisher of New Esther Ostado, a Spanish-speaking news outlet in South Carolina. He started it after he realized that major news outlets were not publishing enough information about health crises or tropical storms there. With a small budget, Fernando was able to do so much on his own with little help from anyone else.

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