How Airbnb & Uber Took Over the World
Secret Leaders with Dan Murray-Serter & Chris Donnelly
Navigating the Marketplace Evolution
This chapter explores the transition from traditional markets to modern digital platforms, examining different types of marketplaces and their unique challenges. It highlights the operational complexities and the 'chicken and egg problem' faced by new marketplace businesses, supported by real-world examples like Airbnb and Amazon.
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