[Best of 2022] Episode 364: Instagram Advertising Secrets: How to Use a New(ish) Type of Ad to Drive Better Leads
Perpetual Traffic
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AdWords - You Have to Feed the Machine
The conversion rate they've quoted us is between three and 40%. So it's a big range, but basically you need to get a minimum of 3% of those leads converting to purchase for that data to then start feeding through. And there has to be a minimum of 50 purchases before it will start feeding. It doesn't start using that conversion data until those minimum requirements have been met. Essentially, it is just the old style LIG Gen ads until this other conversion data starts getting used. We found this from not our partner manager, but through an account manager, one of our accounts.
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