How to Unwack Hidden Patterns in Your Favorite Work Ads

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In dekodi greatnessas i show readers how they can unwack hidden patterns in their favorite work ad. As an illustration, i walked them through finding patterns inside the most watched tettok in the world. And it's a talk delivered by the late sirka and robinson on the topic of how schools stifle creativity. What you find when you analyze his talk is that many of the features that we assume are related to successful ted talk are actually missing.

Ron Friedman, an award-winning social psychologist who specializes in human motivation. Ron has served on the faculty of the University of Rochester, Nazareth College, and Hobart and William Smith Colleges, and has consulted for some of the world’s most successful organizations. Ron's new book is Decoding Greatness: How the Best in the World Reverse Engineer Success. In this conversation, Ron shares how using reverse engineering helps to master new skills faster.

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