Everything Life Coaching: The Positive Psychology and Science Behind Coaching cover image

Day in the Life of an Entrepreneurship + Business Coach (ft. Pam Covarrubias)

Everything Life Coaching: The Positive Psychology and Science Behind Coaching

CHAPTER

How Do You Know When to Use Core Coaching Skills?

Sally Kohn: My process within coaching is a combination of your background in brand strategy as well as overlying core coaching skills from a storytelling perspective. So how do you marry all of that? How do you know when to use core coaching skills to move someone towards discovery? What is it like in real life? I have a roadmap of to create a business that I walk people through. And so if we're focusing on building the brand, I give my knowledge, my lived experience and I tell, I announce it, I'm putting my coaching hat on. She says her ideal client would be anyone with a business and a heartbeat.

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