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Mastering the Book Game: Charlie Hoehn's Playbook for Self-Publishing Success

The James Altucher Show

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Marketing Strategies for Self-Published Authors

This chapter delves into effective marketing strategies that self-published authors can utilize to boost their book sales and audience engagement. It highlights the importance of leveraging personal networks and social media for promotion, while also discussing innovative approaches like treating books as evolving products based on reader feedback. Through personal anecdotes and analysis, the authors underscore the significance of perseverance and strategic planning in achieving sales success.

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