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188. Why people don’t take you up on your free offer

I Am Your Korean Mom

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The Internet Ruins Free

You should sell your free things with just as much conscientious, strategic effort that you would sell any of your paid products or services. You don't just plop it in front of people and expect them to be interested just because it's free. I often like to say that the internet ruined free. It has become so easy to offer something for free,. To slap together a p d f, to record something on video and call it a webenar and say it was free. But then you down wot it, and it's like, this is not useful. We've all had that experience. So people are understandably wary about free - they're not just going to jump on something

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