Nudge News Letter

You don't have to be right every time. You just have to be less wrong than your competitors. Try something like the quit bugging me campaign from l passo zo. Or take a leaf out of macdonald's book and drastically reduce the number of option for your customers. Because counter intuitive thinking often leads to break through ideas. I've got an interview with lisa feldman barrett on d bunking miffs about the brain. And i chat with venesabons on influencing others. These are all cracking episodes coming up, so make sure you're subscribed.