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#014 Ali Abdaal on Building a YouTube Empire, Personal Branding and Passive Income as a Medic — Dr Ali Abdaal®

Big Picture Medicine

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The Benefits of Having a Personal Brand

Everyone has a personal brand, whether you like it or not. A personal brand is just your professional reputation. So for me, what's my kind of personal brand? I don't really care too much about niche medical topics these days. You're not going to find me writing articles about GLP1 antagonists and things unless they relate to anti-aging. But you might find me doing some teaching about medical stuff in that way. And so the relationship and opportunity side of it things is one that it's it's all very serendipitous.

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