3min chapter

BUILD with Blake Bartlett cover image

Building & Growing Free SaaS Products People Love with Serial Entrepreneur, Hiten Shah

BUILD with Blake Bartlett

CHAPTER

Product Led Growth - Who Is Responsible for Revenue?

In a traditional sales lead model, that's more often than not the v p of sales or the c r o. They cannot own that revenue number. But in a culture that's not driven by sales primarily, what does that look like? Maybe in your companies, or the companies that you work with, as an invester and adviser, who do you see kind of owning that number and being responsible for driving that? That's a great question. My first cabyot is just going to bei completely cultural. So depending on the company, i would be first focused on, ok, what team has the greatest say on what ends up getting built and shipped? And i would start

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