6min chapter

The Startup Playbook Podcast cover image

Ep161 – Steve Baxter (Partner – TEN13 VC) on capability, competitors & investing

The Startup Playbook Podcast

CHAPTER

How to Start Initial Conversations With Investors

A lot of founders get conflicting advice in terms of when they should go out to investors. Do you have any advice for founders on when is the right time for them to start those initial conversations? You've heard the old saying we're about money about money and advice. So, you should start those conversations before you need the money. A lot of people will start way too late. If it only takes six months, you should be happy. It's not wanting us to close. The deals is take a long time, unfortunately. And there's also two rules and the rules have been put a blown away by the activity in the last two years. There's a SaaS business called

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