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EP 28 John Coogan: Cofounding Soylent, Becoming a Tech YouTuber, And Joining Founders Fund

The Dock with Omar Waseem

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The Importance of Validation

Soylent was the brainchild of a man who stopped eating food for 30 days and didn't die. "I just thought it was like a stupid side quest, basically," he says about his decision to eat nothing but protein paste. Soylent's name perfectly summed up that this was almost more of an art project than a company,. Like it was very tongue in cheek, very silly, very experimental.

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