4min chapter

The Bootstrapped Founder cover image

11. Your Initial Pricing Will Never Be Right, But Try Anyway

The Bootstrapped Founder

CHAPTER

How to Measure the Value of Your Product

Your price should reflect what you think the value of using your product is for your customers. Price acceptance, purchasing power and jobs to be done are also important. The most relevant metric that goes up when your customers' business is doing well is a value metric. For an image hosting service, it's the number of images uploaded. And if that number goes up, you should make more money too.

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