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2min chapter
How IKEA built its brand
Business Daily
IKEA's Retail Performance Amidst Economic Challenges
This chapter explores IKEA's financial performance, noting a 6% revenue increase to $47.6 billion, despite a decrease in product volume sold. It also examines the effects of rising interest rates and changing consumer behaviors on the home furnishing industry.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode