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📼 “The Boomer Tech Founder” — Netflix’s CEO exit. Canned Tuna’s turnaround. Morgan Stanley vs Goldman.

The Best One Yet

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Canned Tuna - The Greatest Value Creation

Canned tuna was dead five years ago, but now it's thriving because startups have updated the can and the packaging for the Instagram. Sometimes the greatest product innovation isn't the product, it's the package. Look at Casper mattress. They transformed the mattress industry by just putting a standard mattress in a box. Tuna fish is an undifferentiated product. Only the container is the difference and that branding on that container, that's what creates the value.

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