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Why a Self Audit Can Increase Your Intuition and Motivation

The Twelfth House

CHAPTER

How to Motivate People Into Action

The point of copywright, and anything i write, is to help people understand themselves more deeply. And as a business owner, to motivate someone into action requires your user, the person tht you're trying to motivate, understanding for themselves what they're missing out on. "I want my users at the end of a sales page to have evolved to no more about themselves than they did when they first started," she says.

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