The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD cover image

Episode 22 - Scroogenomics: Why You Shouldn't Buy Presents for the Holidays

The Soul of Enterprise: Business in the Transformation Economy by THRESHOLD

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How Waldfogel Calculated Gift Spending and Value

Ed outlines how Waldfogel separated gift spending from food and used survey questions to estimate recipients' resale value.

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