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Market Research to Drive Product Strategy by LinkedIn PM

The Product Podcast

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Market Research for Product Managers

Product managers should spend the majority of their market research time in primary research. Go tisersare really important product managers, so should actually make sure that they are spending the majority of their Market Research Time on Primary Research. Let's focus on two of the most common market research leknings, which is surveys and oneo one on ones entries. I i like both of them, and both of them should be,  comlimentary to each other rather tan,. ou know, one should be used and another should not be used. Both have their own space....

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