111 | Geoffrey Gray, Heeluxe: Footwear Science and Research
The Drop
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Are You Providing Feedback on the Durability of the Shoes?
"Apparently This Matters" is CNN Tech's weekly, offbeat look at the world of running. Jarrett Bellini: "We're going to be providing them with a lot of data on every shoe that they have for sale." He says it will include things like energy return, cushioning and ultimately getting into the durability side of things.Bellini: "The more feedback we get, the better we can provide the consumer with that data"
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