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David Epstein: The Paradox of (Non-)Expertise | The Dave Chang Show

The Dave Chang Show

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Is There a Scientific Explanation for the Allergy Understanding of Some Cost?

The sunk cost fallacy is a belief that something will work out even if it doesn't. The deeper you get in, the more likely you are to do that and make change very difficult. "It's such a prominent function of human nature that like con men know to operate on it instinctively"

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