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Mike Jones x Alchemy 365 - Building A New Class Concept
WTF Gym Talk
Branding and Custom Acquisition - The Good Rock of Our Growth Model
Phenomenon: My business has always been built on a grass roots approach because we didn't have big budgets to compete with. We still spend relatively low amounts in advertising dollars, but that money goes into people boots on the ground. So many micro jims right now are trying to find lake, find me theg that creates a funnel. I'm looking for that transaction, and it tet's not there. Everything is built when you're looking for hyper local virality,. If you're in a dense spot, maybe six to seven miles if youre maybe more in the burbs, whatever it may be,you have to be everywhere.
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