How to Build a Backlist of Authors

When i started out in two thousand eight, they called it the sunami of crap. So those of us with bigger chunks of backlist, what should we revisit, or what should we pay more attention to? Well, boy, there's a lot of different answers to that question, so im goingt to choose one, and i woan to stick to it so it can be really detailed. I like the idea that a lot of authors will write a really book, and they'll do their marketing, and then all of a sudden, at a certain time period, the sales just kind of drop off. K, and the book just never recovers.