16min chapter

Will Power cover image

How Creating A Niche Makes Your Company More Profitable And Easy with Michael Silva

Will Power

CHAPTER

Nurturing Niche Success in Therapy

This chapter explores the journey of a coach who emphasizes the role of mentoring and specialized customer experience in building a successful private practice. Through personal anecdotes, the speaker details the transformation from traditional employment to establishing a thriving sports medicine business focused on health-conscious clients and runners. The discussion highlights the importance of understanding client needs, strategic decision-making, and the impact of creating a supportive community within a niche market.

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