Capturing Revenue Synergies
M&A Science
00:00
How to Create Value From Your Acquisitions
Most acquisitions had a source of value creation that must go to market. Lefridge has experimented with a number of different approachesto doing these integrations, and some were more successful than others. But i think the most important thing that we've learned from all this is the number one thing you should try to do up front is understand what is the source ofvalue creation. Once you've determined that it will be a good guide for you, presumably, as to where the integration should fit organizationally.
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