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451: How to Create, Live, and Sell a Powerful Personal Brand with Dr. Cindy McGovern

Read to Lead Podcast

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Don't Go Off Brand, Own It, Own It

"Don't go off brand would be the best thing that you could do," she says. "The whole point of having a powerful personal brand is people can trust your brand" She adds: "When you try to cover it up, you create distrust in your brand"

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