"Don't go off brand would be the best thing that you could do," she says. "The whole point of having a powerful personal brand is people can trust your brand" She adds: "When you try to cover it up, you create distrust in your brand"
My guest today used to live just a few miles away from me in Franklin, Tennessee. She also taught for a time at a well-regarded Nashville university (Belmont). Something I too have done (MTSU). Her name is Dr. Cindy McGovern. And her newest book just released in September. It’s called Sell Yourself: How to Create, […]