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#2 Ways to get to $100M in ARR | Tim Soulo, CMO Ahrefs

Bootstrapped Stories

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Do You Have a Call to Action?

We originally had thisa seven dollar, seven day trial, bottom on our home page. And then we re created this premiuma product, which gives access to a part of a traps for freet and we promoted it separately. This is how we do things. We don't abetest. We just release it and we watch what happened. So you have to try and see how it's, what kind of impact it does on your bottom win. A lot of lie. Conventional siero, a conversant rat onization knowledge tells you that you should only have one call to action per page. But that's not necessarily true. You can just release enouh dat

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