Transitioning from East Coast to West Coast Entrepreneurship

Noor Siddiqui is currently building Orchid, a reproductive technology company that measures genetic predisposition to disease and provides embryo screening for couples going through IVF.

Noor joins the show to discuss the ambitious culture of the West Coast, getting into the Thiel Fellowship, her personal reasons for starting Orchid, the sacred act of reproduction and why it must be made safe, her belief in children as the future, and MUCH more!

Important Links:

• Noor’s Personal Website
• Noor’s Twitter
• Noor’s Linkedin
• Orchid’s Website

Show Notes:

• The Ambitious Culture of San Francisco
• The East Coast Aversion to Risky Ambition
• The Intimate Origin Story of Orchid
• What Orchid Has Built
• The History and Controversy Around Reproductive Technology
• Surprising Aspects of Orchid’s Technology
• Benefits of Saliva Testing
• Making Our Own Genetic Luck
• Noor’s Predictions for the Field
• Advances in Embryonic Freezing
• Why Noor Values Clear Writing
• Noor as Empress of the World
• MORE!

Books/Essays Mentioned:

• What You Can't Say; by Paul Graham
• Secrets (from Zero To One); by Peter Thiel