When the Facts Change cover image

Unpacking our supermarkets’ superprofits

When the Facts Change

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The Jawapale's Taking the Profits That They've Always Taken and Needing to Maintain.

It's incredibly disappointing from a supplier perspective. It's just the Jawapale continuing to take the profits that they've always taken and needing to maintain. We want to ensure that food production remains in New Zealand. But if they're going to be constantly squeezed, then they don't have viable businesses. And there's a whole raft of issues when we look at what our food future is going to be.

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