3min chapter

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch cover image

20 Product: Marty Cagan on The Four Questions of Great Product Management, Product Lessons from Marc Andreessen, Ben Horowitz and eBay's Pierre Omidyar & The Difference Between Truly Great Product Teams and the Rest

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

CHAPTER

Do You Hire Product People Based on Domain Expertise or Domain Dogma?

All the innovative products almost all of them came from people and teams that had no real domain experience. The most recent example is look at the frenzy around buy now pay later. Do you really want to hire product people that are tax experts? Of course not but do they have to understand personal financeDo they have to understanding the basics of account of course they do, he says.

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