The Evolution of Esports and Gaming | Marketing for the Now Episode #11
The GaryVee Audio Experience
00:00
Innovative Strategies in Esports Marketing
This chapter delves into the marketing strategies behind the 'Super Bowl of Gaming', focusing on the challenges and insights from the Bud Light Seltzer battle. It highlights the importance of engaging a diverse demographic and the need for innovative approaches to seamlessly blend traditional sports marketing with the dynamic world of gaming.
Play episode from 16:10
Transcript
