The Ja Experience in Memphis With Chris Vernon, MLB’s Future With Joe House, and Fanatics CEO Michael Rubin on Changing Sports Fans
The Bill Simmons Podcast
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The Transformation of Sports Trading Cards
This chapter explores the significant shifts in the sports trading card industry over the past decade, particularly influenced by the pandemic's challenges and opportunities. It highlights the growth of individual athlete brands and the shift from a niche market to a booming business, with companies like Fanatics adapting to changing consumer demands. The discussion underscores the importance of innovative strategies, digital engagement, and the agile response to emerging trends in fan preferences.
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