Powerful Lessons in Media for 2023 — with Joe Pulizzi of The Tilt Media
Send & Grow by SparkLoop
How to Grow a Tiltcoin Referral Program
The first time I'd actually really seen anybody using some, something like a coin, a token, if you will, to incentivize people to join a newsletter. We basically ended up with $5 worth of USD worth of Tiltcoin. You could get every time that you sent out for a referral and we were getting people that were doing seven, eight, 10, 15 referrals a week. Some of these were crazy and it was wonderful because that was our marketing engine. And by the way, the whole referral thing still works really well. It just happened to have our basis be Tiltcoins.
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