Episode 65 - Advertising (have we told you about the patreon?)
The Deprogram
00:00
The Modern Era of Advertising
Edward Bernays elevated advertising into a completely different philosophy we can call it that one which no longer cared about attributes of products the price and so on. Now being able to you know pitch and sell a product is a door to door salesman or the guy on the one. This approach changed basically the game forever and ever because now if you convince your client based that your product disappear then buying it is either meaningful or will find you meaning this as you can see advertising steps out of just salesmanship in its own separate field.
Transcript
Play full episode
