PREVIEW #9: Do your ideas go unheard? The H.I.P.P.O problem might be why! Rochelle King of Spotify shares some advice.
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Introduction
Previeu: Most companies are not data driven and don't really involve it in their designed decision making. He says the biggest danger is that most ideas get built by the loudest person, who has special advantages because of seniority or their position.Previeu: If you can measure how successful those ideas are or aren't, you learn something about that.
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