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5min chapter
69: Consumer Culture Is Lying To You
The Money Love Podcast
The Emotional Drivers Behind Consumerism
This chapter explores the psychological motivations behind consumer purchases, highlighting that buyers are often seeking emotional states rather than just products. It delves into fear-based marketing tactics aimed at parents, linking products to the safety and wellbeing of their children, and emphasizes the role of thoughts and beliefs in shaping purchasing decisions.
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