The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople. cover image

HOW TO BUILD AN A-PLAYER MINDSET AND WIN MORE DEALS IN B2B SALES & SELLING

The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.

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Introduction

This chapter explores the significance of confidence in sales and its perception by prospects. It also discusses the 'B player trap' and how it can hinder salespeople's success, emphasizing the need for adaptability.

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