There are so many ways to strategically use your supply chain Your access to raw materials all of this stuff But it always in the moment it usually never looks like the right decision because it's costing you more. The longer the supply chain is In terms of time the riskier It is for the company and the consumer to source from it an example of using supply chain against a competitor would be del versus hp, HBO still trying to get products from the old through its supply chain. If one doesn't take advantage of time the one big unknown which probably won't become prevalent management theory for another 10 years is what I call variants analysis.

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