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151: Sophisticated Prospecting and the Three Ts of Sales with Tom Barnes

Sales Success Stories

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How to Create a Team of Winners Out of a Large Part of Your Sales Force

This is one of the things that is probably driving the most toxicity in sales. For me, I believe psychologically, mentally, winners win and losers lose. And when you build a structure that is designed to create losers out of a large percentage of your sales force, you're just doing it wrong. It also shows that, Hey, if you're going to take that risky move, which some people just completely count out, You have to vet who the investors are.

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