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081 | Alice Bidini | Negronis Are Not For Everyone | Four Seasons Riyadh

MAFFEO DRINKS

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Exploring European Drinking Cultures and Brand Perceptions

This chapter delves into the differences between 'dry' and 'wet' drinking cultures across European nations, with a focus on the drinking habits in the Czech Republic and Slovakia. It also examines the cultural significance of brands like Peroni, highlighting how perceptions vary between the UK and Italy.

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