The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics cover image

259. Cognitive Semiotics and Metaphors with Sarah Thompson

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

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Brainy Business Podcast - Metaphor and Semiotics

Melina Palmer: I've been really focusing on metaphor and semiotics for the past year to 18 months. She says understanding how the mind makes meaning is so key to understanding behavior. "I can't wait to keep learning and researching more and more in this space"

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